SERVICES
REPORTING
Struggling to prove the value of your Digital PR activity to key stakeholders? I’ll help you create custom reporting dashboards and show you how to report on your Digital PR activity, going well beyond just the number of coverage your campaigns have earned, allowing you to show the commercial impact of Digital PR on traffic and sales.
My bespoke Digital PR Strategy Audits help you to integrate your SEO and Digital PR objectives. My audits provide you with a clear and concise overview of how your backlink profile compares against competitors, along with actionable insights to help you establish topical authority in the right areas, and create the type of content capable of earning links from sites that will have the most impact on your SEO performance.
I can help upskill your teams to better understand the wider goals of Digital PR activity beyond just building links. My training sessions on reporting will go through how to align the links earned from Digital PR activity with wider commercial goals, and better showcase the ROI of the work you’ve produced.
TRAINING
Creating reports that are minimal effort and detailed, while also being clear and easy to digest for all key stakeholders is a fine art. I create reporting dashboards in Excel/Google Sheets that are completely bespoke and will show you detailed insights for current performance, while also allowing you to track if you’re on target to meet KPIs.
REPORTING DASHBOARDS
