In this post, I’ve rounded up 21 of the best newsletters that will provide regular value to anyone working in Digital PR. They cover a number of different aspects of Digital PR including campaign inspiration, trending topics, SEO news and more.

General Digital PR Newsletters:

The Digital PR Observer Newsletter by Digital PR Tips

I’ll get the cringey “oh look he’s recommending his own newsletter” out of the way first. Each week you get a round up of the latest Digital PR news and resources, as well as five quick fire tips, five data sources you can use for campaigns, and five successful campaigns. You can sign up by entering your email in the form below, or view previous editions of the newsletter here. 

The Digital PR Newsletter by Mark Rofe

Each week Mark shares a detailed tip to help enhance your Digital PR activity. Whether you’re new to Digital PR or a seasoned pro, Mark’s insights always provide food for thought.

Sign up: https://digitalprnewsletter.com/

The Buzzstream Newsletter

A weekly newsletter rounding up the latest resources posted by the Buzzstream content team, along with some great tips and tricks to assist your outreach efforts. 

Sign up: https://www.buzzstream.com/newsletter/ 

Campaign Inspo Newsletters

The Grapevine by Iona Townsley

At the start of each month Iona curates out a huge list of creative content campaigns, broken up by industry. An essential resource for campaign inspo and staying up to date on what content brands are putting out.

Sign up: https://weareheroine.com/the-grapevine-newsletter/

The PR Insider by Thea Chippendale

Each week Thea shares a fantastic collection of campaign inspo broken down by format type, along with what topics have been trending in the news, and the latest resources posted on The PR Insider. 

Sign up: https://www.theprinsider.com/sign-up 

The Famous Five by Famous Campaigns

Five of the most creative campaigns of the week, straight into your inbox each Friday. Famous Campaigns is an essential resource to check out for bigger creative campaigns from the world's leading brands. 

Sign up: https://famouscampaigns.substack.com/

Visual Capitalist Newsletter

Visual Capitalist is a goldmine for data-led pieces of content, and a great way of finding new data sources and unlocking your creativity. Their daily newsletter is the best way of staying on top of all the posts they publish. 

Sign up: https://www.visualcapitalist.com/subscribe_pages/main/

Manufacturing Serendipity by Hannah Smith

In each weekly issue of Hannah’s newsletter there’s at least one interesting piece of content or musing that she shares that I find insightful and either hadn’t seen or hadn’t thought of before.

Sign up: https://worderist.substack.com/

Web Curios by Matt Muir

A weekly Friday round up of interesting pieces of content on the internet. Not so much Digital PR campaign type inspo, but lots of content that will either help get your creative thoughts going, or are just cool and fun to look at. 

Sign up: https://webcurios.co.uk/

The Pudding Newsletter

The Pudding is undoubtedly one of the best sources of content pieces fuelled by data-led insights and their newsletter is the best way of staying on top of all the cool stuff the team posts and finds from elsewhere. 

Sign up: https://buttondown.com/thepudding 

Trending Topics Newsletters

Daily Data by Statista

Whether it be trending topics, discovering new data sources, or just unearthing really interesting data-led insights, Statista’s daily newsletter is always full of nuggets of insights and inspiration. 

Sign up: https://www.statista.com/profile/notifications/ (once you’ve made a free account you can choose which newsletters you want to subscribe to here)

YouGovDaily Newsletter by YouGov

YouGov’s daily newsletter is a brilliant resources for discovering trending topics and finding out how the UK general public feels about those topics. These polls can be great additions to your press release for added audience insights a Journalist can feature, without the need of paying for your own surveys. 

Sign up: https://yougov.co.uk/daily/subscribe/ 

Google Trends Newsletter

For a newsletter from Google of all places the daily Trends insights are hilariously bad looking with some presentation they should be embarrassed to put out. That said, the insights themselves are really useful for staying on top of breakout trends, in both the UK and the US. 

Sign up: https://docs.google.com/forms/d/e/1FAIpQLSd6NhVyZJuQijVYK74jlkDzn7YPL9STxt62aj4P-LpZu_27nQ/viewform?resourcekey=0-beJb5471tbNU6szZWzdQzw (UK) or https://trends.google.com/trends/ (US)

Exploding Topics Newsletter

The great thing about all of these trending topics newsletters is that you’ll get different insights from each one. Exploding Topics is a great addition to your inbox for some of the less obvious breakout trending topics (and much better looking than the Google Trends one 👀)

Sign up: https://explodingtopics.com/newsletter 

Traditional PR Newsletters

RoxStars by Roxhill

Roxhill’s daily newsletter has lots of great tips and advice to support your PR and outreach activity, including advice from Journalist’s, and their “press release of the day”. 

Sign up: https://roxhillmedia.com/newsletters/ 

Michael Smart PR Newsletter

Another really useful newsletter focused more on the Traditional PR side. Michael shares lots of… smart tips to help you create better subject lines to ensure that your pitches get opened. 

Sign up: https://michaelsmartpr.com/

SEO Newsletters

SEOFOMO by Aleyda Solis 

If you work in Digital PR and you want to stay up to date on the latest SEO news and resources to help expand your SEO knowledge, SEOFOMO is a great starting point to ensure you don’t miss out on any of the key SEO news that you need to know about.

Sign up: https://seofomo.co/ 

Core Updates by Marc Williams-Cook

Likewise, Marc’s Core Updates newsletter each Monday should be your other go to resource for SEO news and algorithm updates. There’s loads of great SEO newsletters out there but if you just need to keep up to date with the need to know stuff, Core Updates and SEOFOMO are your best starting points. 

Sign up: https://coreupdates.com/ 

Ahrefs’ Digest by Ahrefs

Ahrefs post a lot of great content on their site, which makes their newsletter a great weekly addition to your inbox full of super SEO, Digital PR and Content resources. 

Sign up: https://ahrefs.com/newsletter 

Content Newsletters

Harry’s Marketing Examples

Ok, so Harry’s Marketing Examples is more along the lines of a content newsletter than a Digital PR one, but it’s one of my favourite newsletters that I always read every single word of because it’s so intelligent and interesting. Loads of great content writing tips you can get to improve the writing of your pitches and campaign copy. 

Sign up: https://marketingexamples.com/ 

Managing Teams Newsletters

The New Leader by Paddy Moogan

Whether it’s now or at some point in the future, chances are you’re gonna be in a people management position. Paddy’s newsletter is full of helpful advice each Monday on how to manage people and teams. 

Sign up: https://thenewleader.digital/newsletter/